Partner-Led. Boutique by Choice.
We work selectively to ensure senior involvement, focus, and depth — prioritizing clarity, realism, and lasting impact over scale or volume.
Frontlinerz is a partner-led boutique strategy and advisory firm working alongside founders, boards, and executive teams across Lebanon, the GCC, Türkiye, and select emerging markets.
We combine strategic rigor, financial truth, and practical execution insight — delivered with calm judgment and clarity.
Boutique by choice.
Lasting Impact
To create lasting, positive impact — for our clients, our people, and the communities we serve.
Sustainable Performance
To help organizations achieve sustainable performance improvement through clear strategy, financial discipline, and human-centered execution.
Trusted Partner
To be a trusted partner for leaders navigating complexity and restoring momentum.
About the Founders & Team
FRONTLINERZ was founded by Ragheed Kanj and Rony Yazbeck, bringing together complementary expertise across strategy, commercial growth, and financial governance.
Ragheed Kanj
Business Strategy & Growth Execution
Ragheed specializes in business strategy, go-to-market development, and operational execution. He has led growth initiatives, built market presence, and managed full P&L responsibilities across the GCC.
His focus is on translating strategy into practical, revenue-driven outcomes with disciplined execution.
Rony Yazbeck
Financial Strategy, Governance & Risk
Rony brings deep expertise in financial strategy, governance, and risk management, with 20+ years across audit, banking, and private equity — including his background with Deloitte.
He supports engagements through financial structuring, performance management, and ensuring alignment with profitability, compliance, and investment discipline.
Our Team
Our founders are supported by a team of senior professionals with Big Four, banking, HR, and operations backgrounds.
We work across the following areas:
We have contributed to initiatives including organizational restructuring, ERP/CRM rollouts, compliance frameworks, and large-scale transformation programs across the region.
At FRONTLINERZ, the approach is simple: focus on what matters, structure the work properly, and deliver with discipline. The objective is clarity — ensuring every engagement leads to tangible, measurable outcomes.
Our Values
Integrity
Say what is true, not what is convenient. Always.
Clarity
Simplify before we optimize. Complexity is the enemy of execution.
Service
Put client outcomes first. Full stop.
Excellence
Excellence without complexity. Rigor without noise.